I get your point, but what would be an alternative term for content or creators in general? One that encompasses all types of media. Maybe “artists” and “art”, but that doesn’t always fit, I guess

I generally agree, but those terms you prefer are specific about the type of media. I think “creator” and “content” are still the most neutral and catch-all terms, but they have been tarnished by commercialized platforms.

I usually avoid corporate stuff, but not always. What term do you prefer over “creator”?

I think the next tier would be to only pirate media that is licensed by huge corporations and still buy indie media to support creators