Popular iPad design app Procreate is coming out against generative AI, and has vowed never to introduce generative AI features into its products. The company said on its website that although machine learning is a “compelling technology with a lot of merit,” the current path that generative AI is on is wrong for its platform.
Procreate goes on to say that it’s not chasing a technology that is a threat to human creativity, even though this may make the company “seem at risk of being left behind.”
Procreate CEO James Cuda released an even stronger statement against the technology in a video posted to X on Monday.


Why do you think it ingests all its content from. Problem isn’t the AI itself it’s the companies that operated but it’s not inaccurate to conflate the two things.
I think you’ll be in a little disingenuous.
I like how you completely dodge his argument with this. If training data isn’t considered transformative, then it’s copyright infringement, like piracy.