Google has put artificial intelligence at the front and center of its search bar. The most-visited site on the internet still shows the same list of links to users, but they have to scroll past a summarized response from an AI chatbot, a feature Google calls AI Overviews. The change to what was once the gateway to the rest of the internet has been profound, and the browsing habits of billions of people are shifting.
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https://www.wheresyoured.at/the-men-who-killed-google/
not quite, by 2020 the part of Google that cared about the quality of the results fully lost to those who only care about maximizing ad revenue
so they made it worse on purpose to get you to search more, and set the stage for the SEO abuse takeover