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Technology@lemmy.worldEnglish · 3 days ago

America’s largest newspaper chain, USA Today Co., partners with Palantir to analyze audience data as search traffic falls

www.niemanlab.org

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America’s largest newspaper chain, USA Today Co., partners with Palantir to analyze audience data as search traffic falls

www.niemanlab.org

beep@piefed.world to

Technology@lemmy.worldEnglish · 3 days ago

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USA Today Co. has made a deal with software company Palantir to analyze and monetize user behavior, the company announced on Thursday. In its Q2 earnings call Thursday morning, USA Today Co. chairman and CEO Mike Reed told investors he expects the partnership to "strengthen how we collect, …

cross-posted from: https://piefed.world/c/tech/p/1320702/americas-largest-newspaper-chain-usa-today-co-partners-with-palantir-to-analyze-audience

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2 days ago
1 month later: “USA Today to start attaching viruses to their articles if users don’t subscribe, thanks to Palantir analysis.”

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